Our Top-5 Posts of 2020

2020 digital marketing roundup

Well, it’s official, the year is nearly over! It’s been a wild one (to say the least), but all things considered we have a lot to be grateful for. 2020 was a year of learning and of growth, in fact, we grew our personal organic traffic nearly 500%! But that’s a story for another day. 

So, as we bid adieu to 2020, we wanted to thank you for being with us on this journey! We’re looking forward to sharing even more great content with you in 2021 – stay tuned! we hope you’ll enjoy this final roundup. We’ve gathered our top-5 best performing articles from the year. 

UX: Googles latest ranking factor

That’s right Google made it official. UX optimization is now an even more important factor in your site’s performance than ever before. With the addition of this metric to the numerous existing official ranking factors, it’s clear that the time to start investing in UX optimization is now. This article goes into depth about what it means for you and how you can get ahead of it.

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8 most common SEO mistakes to avoid

SEO is a tricky game. That’s why it’s no surprise that “what are the most common SEO mistakes?” is such a common question. And there are many that can be made. We decided to dive into the 8 most common SEO mistakes and tips for how to stay clear of them. Take a read and beware or common traps and how to correctly optimize content so you can get even better results on search engines. You’re welcome! 

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Get to Know Your Audience with Google Analytics

Google Analytics has everything you need to get a full view of your visitors–if you know how to use it. We’re here with an overview of the different reports, how to use them to gather important insights on your online visitors and how to best implement this data into your business strategy. *Spoiler* you can expect a similar article on GA4 in the new year.

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The Complete Guide To Synergetic Search Engine Marketing 

If you’ve ever found yourself wondering whether to focus on SEO for organic traffic or SEM for accelerated paid results, this guides for you. Learning to leverage both channels will help you achieve the next level of growth. At an ROI everyone in the company can appreciate. This free e-book has everything you need to know to get started. If you haven’t checked it out, we suggest you change that. 

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SEO & PPC for top notch e-commerce marketing

e-commerce marketing for search engines
Online retailing is growing exponentially. It’s nothing new and it’s certainly no surprise. And, as we already know,  the more people can see you, the more they can buy from you. To capture that consumer, you need to get their attention. This story dove deep into the channels and tactics necessary for winning that attention and growing an ecommerce website.

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